Get to know us
We're a clothing brand that embodies a deep connection to nature, symbolised by the bear in our logo - Otso, the spirit of the bear in Finnish folklore.
We believe that genuine well-being originates not only from how you live but also from feeling good about what you wear and how it's made. That's why we prioritize high quality and sustainability in everything we do.
Hi, I'm Simon, the founder of Otso, which I launched in 2015. My vision was to create a nature-inspired clothing brand that would serve as an outlet for my creativity.
With over a decade of experience as a Graphic Designer and a deep love for the outdoors, hiking and mountain biking, I wanted to design T-shirts that capture this passion.
Nature has always been my sanctuary, helping me manage anxiety and find peace. That's why I felt it was crucial to build a brand that prioritizes sustainability, working in harmony with the environment rather than against it.
Otso is in touch with the people of our planet. That’s why our garments are produced in India to FairWear ethical standards and then screen printed and finished locally by hand here in Huddersfield. This ensures families abroad are paid an honest living wage whilst also supporting other independent businesses closer to home.
We believe that sustainable fashion is about more than just using eco-friendly materials and processes. It's about creating clothes that are timeless, durable, and made to last. Our clothes are designed to be worn for years to come, and we believe that investing in quality clothing is an investment in the future.
"I hope you enjoy exploring our creations!"